What everyone needs to know about SEO?
Whats the first thing you do when you need information? GOOGLE it. So where do you want your business to be when folks need what you are offering?
Figuring out what people want, what they search for when they want it them providing the info they are searching for is, essentially what SEO is all about.
It’s pretty logical but good SEO is more an artform than a science. You wouldn’t want an untrained pilot flying your plane any more than you’ll want an inexperienced marketer handling your SEO. If you wonder why certain sites are always on the first page of search results the main reason is a robust SEO strategy.
What is SEO all about?
SEO is about putting ourselves in your customer’s shoes and figuring out what they care about, how they are searching and then giving them exactly what they need. The result is that Google and other search engines, reward the websites that are opened, read and shared. This is a question which most of us would have ignored in the first place, as we were focusing on collecting the information which we needed to know. Let’s go ahead and get to know the reason behind these websites showing up in the top in the search results. Search Engine Optimization (SEO) is the process which affects the visibility of the websites.
These types of search results are considered to be of organic and natural in nature, because the site has “earned” the traffic by providing value for the visitor. SEO has different kinds of targeted search like images, videos, academics, news; industry-specific apart from the text-driven search which is the default search made by the search engine.
It encompasses technical and creative aspects in order to improve the rankings of the websites, drive traffic and increase the awareness of the website in the search engines. At times SEO is all about just understanding the factors and aspects to ensure that the website is structured in a way that is easily understandable by the search engines.
Why a website needs an SEO?
A website’s majority of the web traffic is driven by the commercial search engines like Google, Yahoo & Bing. There are other means like social media which is an indirect medium to create web traffic to a website.
The essence of every successful website is up to date, relevant, compelling content, proper website architecture and a certain amount of promotion that drives traffic organically. Keywords are an essential part of any website; it is the driving force to create traffic.
What happens if a website is not SEO-friendly?
When a website is not optimized according to the SEO guidelines, it will remain at the bottom of the search results. Most of the users search by entering the keywords and they read results from the first page and rarely go to the second page of the search engine. If the website is not optimized for SEO, it will remain at the bottom, there will no lead conversions and sales it will, in turn, lead to business loss. It is essential for a website to be optimized in order to stay on the first page of the search engine in the search results.
What are the advantages of using Zonaid to perform SEO for your website?
Organic listings are considered to be cost-effective as they are free of cost when compared to the paid listing on a search engine. When a website is at the top there is no requirement to make a payment in the form of Pay per Click (PPC) or allocate a separate budget for that matter. A constant effort and consistency will help a website to build a good amount of traffic and ranking.
- With the help of analytics and tools it is easier to create web traffic.
- Google is the most popularly used search engine and it is a sign of credibility for your site.
- Zonaid will help you to take your business to the next level by applying its SEO strategies and tactics in the best possible way.
- Our professionals are well-versed with the knowledge of SEO and are aware of the fact that SEO naturally attracts customers to the website rather than following the conventional way of advertisement.
- Zonaid has the experience to create a great web presence for your website through the recommendations which the users make by sharing the URL of your site on other mediums.
- Our team is aware of the reputation which Google holds and that is the reason the website is optimized to gain the credibility of the site and this will in turn bring more traffic to the website.
- Zonaid has the expertise to build brand awareness amongst the users by applying the SEO gimmicks to ensure that your website gets popular and reaches the top in the ranking and gain more traffic accordingly.
In Zonaid we follow all search engine guide lines
Google is considered to be the predominantly used search engine of all the search engines available on the web. Zonaid follows all the search engine guidelines to ensure that the website is made available at its best. A website is considered to have a goof reception when there is quality to the content and the information available on the website. By any means, if the search engines figure out that there are illicit practices being followed then there are possibilities to be removed from the web.
There are certain guidelines which need to be followed to ensure that the website sticks to the first page of the search results rather than going down in the ranks.
- We ensure that the website has well-performed HTML code and there are no code errors as it might lead to decrease the quality of the website.
- Zonaid scrutinizes the websites to check whether there are any broken links as it will be considered an as low priority during the search results.
- All the web pages are checked to have a “Title” element and avoid empty title elements on the pages of the site.
- Our team works to make sure that there are no keyword stuffing is made on the website with the Alt text as it will not appear in the search results of the search engine.
- The websites keep the doorway pages at bay, even though there are multiple services provided by the same website. There is a unique and special page maintained for every service provided to maintain the authenticity of the content.
- Our client websites provide different kinds an of website; a site map is created to ensure that it is easily accessible for the users in a simple and elegant way. The HTML version is made for the users and the xml is submitted to Google. This will help in crawling the website to the top and push it to the top in the search results.
- The keywords in the URL of the website are separated by dashes as recommended by the search engine.
Zonaid professionals follow all the guidelines of SEO to ensure the quality of the website. We have successfully optimized many different websites by following the SEO guidelines. This has helped us to retain the quality and value of the websites of our clients.
Why is competitor analysis taken seriously in Zonaid?
Competitor analysis in simple words is to analyze the potential of a strong contender in the market. It is a strategic management of all the pros and cons in the field of marketing. This analysis provides and offensive and defensive insight in a tactical manner to recognize the potential opportunities and threats in the market while pursuing an online business.
Zonaid has always taken competitor analysis as a crucial part of every project taken. This analysis has helped our professionals to outdo the contenders of our clients. There are certain factors when it comes to competitor analysis to scrutinize and clear out all the possibilities to outdo the competitor and surpass them with excellence in all possible ways.
- It is essential to define and figure the scope and the nature of the industry in which the business is involved.
- The next part is to analyze the behemoths of the particular industry and the strategies which they are applying to excel in the field.
- Once analyzing the competitors, it is time to shift the focus to the customers and their requirements, the reason behind for them to get back to the same company or business.
- What are the strengths which the contenders hold? This is an aspect which is given importance in Zonaid, as it is one of the crucial aspects which can change the complete business scenario.
- Ranking the success factors is another aspect which Zonaid works to make a change and bring the site to the next level in an explicit manner.
- There are multiple competitors in the industry and we weigh down the success rate of each of the competitors to ensure to give the best to the users which will help in taking the site to the top level in the search results.
Everything is done under one roof
Zonaid is the perfect place for you to find all the aspects of SEO and apply in a website. Our professionals possess an excellent experience in the field of web development and SEO. They have optimized many websites to ensure that they crawl up to the top and receive a good ranking. There are strategies applied based on the internet marketing statistics to improve the credibility of the websites of our clients.
This is a place to find all you need to have your website optimized in the best possible way. Zonaid is a one-stop solution for all your queries regarding website traffic and rankings. SEO is one of the best techniques to apply on a website to bring wonderful web traffic and increase the site ranking as well.
When a website is moved to the top of the listings there are lead conversions occurring and sales taking place. This, in turn, provides you a good ROI with a minimum investment. SEO is the most cost-effective way to optimize a website and endorse it in an impeccable manner and reap great amounts of benefits through it.
Los Angeles SEO Company
Reasons To Turn To the Zonaid SEO Services To Improve Website Traffic And Conversions
If your business website isn’t getting the traffic you had hoped for or if you realize that you don’t have a good online presence, then you should hire Zonaid SEO services to help improve both website traffic and conversions.
Zonaid is one of the leading digital marketing companies in Los Angeles and surrounding areas, so if your website needs some help, then you’ve come to the right place. With an experienced team and a history of two years of serving satisfied customers, we can provide you with all the SEO services you need to optimize your website for search engines while also making it attractive to customers. You can also rest assured that only ethical techniques will be implemented as opposed to blackhat techniques practiced by others.
We employ experienced internet marketing and web design professionals that are specialized in redesigning websites, changing their architecture, as well as tweaking other aspects in order to ensure that you get the traffic you need. And you won’t just get clicks from anybody – thanks to the keyword targeting done by our experts, your website will get highly targeted traffic that will result in increased conversions.
Don’t miss out on the opportunity to boost website traffic and increase the conversion rate – check out our Zonaid SEO services right away and let’s get to work!
Zonaid SEO Services – Make Your Website Known On The Web
If you’re wondering where that traffic towards your business website is and you would like to have it optimized in order to increase it, then there is no better option than to hire our Zonaid SEO services. With more than two years’ worth of experience in the Los Angeles digital marketing industry, we can ensure that your website is redesigned and tweaked so that it ranks well in search engines and attracts customers towards your business.
With a young team of enthusiastic IT professionals and experience in a wide range of SEO techniques, we here at Zonaid can help you redesign your website. Our team can ensure that your website will have a clean layout and that it will be easy to navigate through. Not only that, but your website will be indexed faster and easier by search engines such as Google and you will also rank better on results pages. With a better position, your website will start getting that traffic you were hoping for and increase the conversion rate.
So make your website an attraction on the web and boost your business by hiring Zonaid SEO services – you will thank yourself for it later on!
Boosting Your Business And Increasing Conversions With The Help Of Zonaid SEO Services
With the increasing competition in virtually any industry and the difficulty of ranking well on search engines such as Google, hiring Zonaid SEO services can make the difference between success and failure. If you want to improve website traffic and get your site up on the first positions then you should definitely get help from our team of young professionals.
Our experienced experts are specialized in Los Angeles SEO services, making them your choice when it comes to optimizing your website for search engines and potential clients as well. We use use only organic and ethical SEO techniques so you can bet your website won’t be spoilt with blackhat SEO.
With innovative and revolutionary digital marketing concepts and implementation, Zonaid can make your website rank well on search engines while also improving its architecture so that it is easy to navigate through. You can also have the graphics boosted so that they appeal to prospective customers, which will ensure that you will get increased profit.
So if you aren’t getting the targeted traffic you’re wishing for and you would like to improve on that, hire our Zonaid SEO services – we will be more than happy to help you out!
Why is good SEO becoming a strategic one?
Search engine optimization utilizes different types of tactics for improving the reputation of a website in major search engines. Some of them include keywords, links, content, mobile optimization, social media marketing, and online marketing for enhancing more traffic. But, SEO today plays a crucial role in an organization apart from tactics for setting the goals properly. It has strategic impacts in some other ways where the techniques are becoming a necessary one. PPC ads cost more in some cases and they will exceed when it comes to paid clicks. On the other hand, SEO reduces them effectively by improving the organic positions. SEO serves as a strategic asset in defending and offending the market shares to gain more advantages. It is possible to build brand awareness through search engine optimization campaigns for targeting the audience easily. An organization can focus more on planning marketing strategies with unique ideas to create best impressions in both domestic and international markets.
Finally, developing a new product or service is possible with search engine optimization for achieving better results. A company should know whether a team leader sends a report to a manager, VP, CEO, tech team, or others. This will help in sharing the feedbacks and other things in detail. Not only that, an organization should organize training sessions to impart the significance of applications in online business. Another advantage is that help to learn more about the latest tools and techniques from industry experts. The best part is that companies can ensure progress levels in the future markets to earn more profits. They should demand an agency or consultant to implement all services including training for meeting essential requirements.
How to dominate in Google’s search results?
Search engine results are undergoing some changes over the recent years due to Google’s algorithms. There are many people who think about SEO at wrong angles. However, it is not true. SEO is the best way for improving the visibility of a website in major search engines to gain more exposure. Some of the factors such as indexed age, authority profile, and underlying content contribute a lot in determining the future of a website.
Dominating SEO in 2017 with a set of rules
There are many factors that attribute in improving SERP results with current algorithms for ensuring best results. Is it possible to get the desired outputs in 2017? This is the question that it presently going in the minds of a website owner. The following rules will ultimately help in the process to move forward in online business for generating more profit. They provide the opportunities for dominating in SEO top ensure progress levels. On the other hand, it takes more time to get high reputation in search engines.
Focusing more on gaining Google’s Trust
Gaining Google’s trust is the first and foremost step to succeed SEO. A newly created website must focus on getting the trust with proven track results. This will ultimately help to boost traffic in the search engines for accomplishing desired outputs.
It is necessary to make sure that a website is indexed properly in Google. Fresh contents and high- quality links will do great wonders in SEO 2017. This is applicable to all websites even though they have a good look and profile.
Quality works better rather than quantity
Quality will take over quantity in SEO 2017. So, it is advisable to focus more on doing something in right ways, which work well. Updating contents and other things regularly make a website gain more benefits.
Content is always a king in SEO
Content is an essential one in SEO to get high traffic. At the same time, it is necessary to submit a good content that delivers valuable results.
Avoiding keyword stuffing
Content with right keywords will help to improve the ranks of a website. However, it is a wise one not to stuff them in content. It should contain the information in natural and organic way to reach audience easily.
Going mobile friendly
With the numbers of mobile users are increasing every day, it is necessary to fulfill the needs of visitors in searching process. This gives ways for boosting sales to a greater extent.
Location plays a crucial role in SEO and linking content in right places will naturally improve the search engine rankings.
Things to know more about mobile SEO
The number of people who use Smartphone models will be increasing in the coming years according to intelligence reports. This is because they provide better connectivity with advanced features making a person to browse the internet at high speeds when compared to other devices. Having a friendly mobile website will ultimately help a business to get top ranks in search engine results for earning high revenues.
How to create a mobile friendly website?
Before creating a mobile friendly, it is necessary to consider some important factors for meeting essential needs. Some of them include responsive designs, separate mobile sites and the server applications that will do great wonders. A responsive design gives ways for building a website with everything depending on the screen width to reach viewers as soon as possible. It is necessary to know the exact server application while designing a mobile website. This in run gives ways for constructing a web page for any type of devices. A separate mobile site makes it easier to redirect a webpage in user device and Google will display the pages that are relevant or equivalent to a mobile phone. There are some tools available for knowing whether a web page is a friendly one or not.
SEO contributes more in mobile search
SEO plays a significant role in the mobile searching process which improves the performance levels of a website. It is essential to make sure that Google understands the version properly after making changes in a web page. A responsive design provides ways for optimizing a website with SEO practices to achieve best results.
How to optimize a separate mobile website?
When optimizing a separate mobile website, it is advisable to implement some additional guidelines. Some of them include creating a parallel URL structure, adding switchboard tags, user- agent redirects and keeping the versions crawlable.
Using rich snippets and rich cards will also enhance the functionality of a website in mobile devices to a greater extent.
Considering other key trends
Google works on some other key trends that are relevant to mobile technologies and user experience. Some of them include SERP layouts, integrating app content, site speed, page load times, indexing and streaming.
With mobile technologies are improving day by day, it is an imperative one to provide the users a better experience. Mobile search plays a key role in SEO and it is necessary to make sure that a website performs well on all devices.